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"Call A Friend" NickerNews PSA Campaign Kicks Off

Published: 3/29/2011
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Our Goal: $5,000

This year, NickerNews is producing a Public Service Announcement to advocate for Designated Drivers.

Our “Call a Friend” campaign will promote designated drivers with good humor and good horsemanship.

The 30-second spot will revolve around a horse owner and her trusted steed. It'll incorporate humor, integrity, and a solid message of doing the right thing while having a good time.

Production has begun! The PSA will debut on the Internet and other media channels in early fall.

Scott McIntyre, owner of the Old Goat in RIchmond, Maine, has generously offered his pub as filming venue.

Kerrie Falardeau, a vet tech for Maine Equine Associates, and Shea, a PMU from Canada, will star.

Alex Hadik, from Lincoln Academy and Brown University, directs.

Yes, we will be bringing a horse into the Goat!

Support our effort to promote Designated Driving while gaining excellent media exposure!

Or support us for the sheer joy of getting involved in such a fun endeavor!

All funds raised will help produce and promote the video.

To contribute, click "Support Us" button at top of page.

LISTEN TO THE SOUNDTRACK:
CLICK on #4, "Never the Same" (Rough Mix)






Support Tiers:

Gold Horseshoe - $500 contribution.
Lead the video masthead as associate producer and be the first contributors mentioned in all promotional materials. Have the opportunity to place your product in the videos and/or act as an extra in the videos. Receive a complementary 6-month ad on NickerNews. Honorary Guest at premiere party. Receive a NickerNews sweatshirt or totebag. Click "Support Us" button at top of page.

Silver Spur – $250 contribution.
Noted in the Thank You section of the video. Receive a complementary 3 month ad on NickerNews. Have an opportunity to place your product in the videos, be an extra in the filming, and be a Special Guest at the premiere party. Receive a NickerNews sweatshirt or totebag. To contribute, click "Support Us" button at the top of the page.

Copper Bit - $100 contribution.
Noted in the Thank You section of the video, have an opportunity to be an extra in the filming, be a Special Guest at the premiere party, and receive a NickerNews sweatshirt or totebag. Click "Support Us" button at top of page.

Leather Halter - $50 – Noted in the Thank You section of the video, receive a NickerNews totebag and an invitation to the premiere party. Click "Support Us" button at top of page.

Iron Nail - $30 or less. Named in the Thank You section of the video and receive an invitation to the premiere party. Click "Support Us" button at top of page.

To contribute, click "Support Us" button at top of page.


View Reader Comments:

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7/17/2011 Ramona
Great idea. Can't wait to see it!
7/21/2011 Missy
saw this in Scott's always hysterical weekly newsletter. Very cool, Maddy. I'll try to remember to be there Monday night, bring Guinness and a check. Who drinks Coors anyway?
9/6/2011 Christine Giguere
Absolutely love the "Eat Fish" Tee shirt! I am from a commercial fishing environment and raised on a horses back...Mama knew made great babysitter, your work is very inspiring and lots of laughs "Better Life & Times of Maddy" LOL

   
"Want to end up with a million bucks in the horse business? Start out with five million." - Anonymous